Services
We don’t pick one lever and pull it. We build the entire system — acquisition, conversion, and retention — because fixing only one part while the others leak is how brands stay stuck.
Core Services
Every service is designed to compound with the others. We build them in a specific sequence because order matters — driving traffic into a leaky funnel just burns budget faster.
01
We manage end-to-end paid acquisition on Meta and TikTok. Starting with raw unboxing footage from your subscribers, we produce short-form video ads that consistently outperform professionally produced content in this category. We test 3–5 concepts simultaneously, cut losers, scale winners, and layer in retargeting campaigns once the funnel is proven.
Retargeting visitors who didn’t subscribe converts at 2–3× the rate of cold traffic at a lower cost per acquisition — it’s the most immediately available improvement most brands have never implemented.
Ad spend is funded directly by the client. Minimum ~$2,000/mo recommended.
02
Built in Klaviyo, this is where the majority of client impact concentrates. We build six automated sequences that together form the retention backbone of your business. Most clients have only a welcome email when we arrive. We build what’s missing and make it run permanently without ongoing intervention.
Annual plan upsells alone reduce churn by roughly 51%. Cancel-save flows save 15–25% of would-be cancellations. These are not incremental improvements — they compound month over month.
Built in Klaviyo. Client pays for Klaviyo subscription (~$60–$150/mo).
03
The typical subscription landing page is a product description with a subscribe button. It fails at every critical moment: it doesn’t communicate specific value, build trust through social proof, neutralise the top objections, or make the annual plan feel like the obvious choice.
We rebuild it using Replo inside your Shopify store. We also simplify the checkout flow and add an annual-plan upsell immediately before purchase completion — consistently one of the highest-ROI interventions we make.
Built in Replo (~$99/mo, paid by client) inside Shopify.
04
Around 68% of all subscription churn is involuntary — a card declines, the subscriber doesn’t notice, and they’re gone. Almost no small brand has a system to recover these. We configure automated card-retry logic inside your existing subscription platform and back it up with a 4–5 email dunning sequence.
On a $40,000/month business, recovering even 15% of involuntary churn returns several thousand dollars immediately. It’s the fastest, most provable win we deliver and always one of the first things we build.
Configured inside Recharge, Subbly, or Cratejoy — whichever you use.
05
We build two owned assets that keep producing subscribers regardless of what happens to paid platforms. First, a UGC system that emails active subscribers to share unboxing content in exchange for a small reward — feeding both organic discovery and the paid ad creative pipeline. Second, a referral program that gives subscribers a unique link and rewards successful referrals.
For pet and hobby boxes, mature referral programs generate 20–30% of new subscribers. It is the lowest cost-per-acquisition channel available and most brands have never turned it on properly.
Uses your existing platform features where possible. Runs permanently once built.
06
Each month you receive a one-page performance report covering the metrics that actually matter to your business: new subscribers acquired through agency channels, churn vs the prior month, change in monthly recurring revenue, revenue recovered through the dunning sequence, paid-channel acquisition cost, and lifetime-value trend.
This report doubles as the proof of value that supports the revenue-share calculation. We use the same data to continuously optimise — pausing underperforming ads, improving email performance, testing landing page variations, and adjusting the onboarding sequence wherever subscribers are churning earliest.
Delivered monthly. Used to drive continuous optimisation across all six services.
Pricing
We structure every engagement around the brand’s specific situation — there’s no one-size-fits-all rate card. Book a free audit call and we’ll walk through what makes sense for you before you commit to anything.
Book a Free AuditRegardless of the engagement structure: if we fail to generate at least 50 tracked new subscribers in the first 60 days, you pay nothing further until that benchmark is met. We control the creative, funnel, and strategy — that’s why we can stand behind this.
Who We Serve
We work across every category — pet, beauty, wellness, fashion, food, hobby, women’s lifestyle, jewellery, fragrance, and beyond. If you ship boxes to subscribers, we can build the system around it.
Pet, beauty, women’s lifestyle, men’s grooming, wellness, food, jewellery, fragrance, hobby kits — the category doesn’t matter. If it ships in a box on a recurring basis, we can grow it.
You have real subscribers receiving real boxes. The product is proven. What’s missing is the system that turns traffic into paying subscribers and keeps them subscribed past month three.
Acquisition costs are climbing, churn is higher than you’d like, and you know there’s a bigger number achievable. You don’t need another ad agency — you need the full system built and run properly.
Get Started
The first step is a free audit. We’ll identify every gap in your subscriber journey and tell you exactly what we’d fix — before you commit to anything.
Book Your Free AuditNo commitment. Both options considered.